Analysis of Okeyhaul Parcel Forwarding User Geographic Distribution in Spreadsheets & Market Expansion Strategy-OK Spreadsheet-The best and new spreadsheet

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This report examines the geographic distribution of Okeyhaul parcel forwarding users through spreadsheet-based data analysis, identifying growth opportunities and formulating targeted expansion strategies.

I. Data Collection & Spreadsheet Organization

Data Category	Metrics	Spreadsheet Tab
User Profiles	Location, signup date	User_Geo
Transactions	Order frequency, AOV	Sales_Data

Filtered raw data using COUNTIFS by region/continent
Created pivot tables showing user concentration hotspots
Developed 5-tier regional classification system

II. Key Geographic Findings Divided by Tier

Top Tier (5000+ users)

[Insert connected scatterplot chart HK/Tokyo/Singapore comparison]

Growth Regions Add Component Analysis

Southeast Asia growing 22% MoM
Gulf States show premium order preference (AOV $320)

Container Shipping Potential

Dach Region/Categories	Seasonal Purchases Focus
Mean Purchases	Marathon growth via benchmark analysis

III. Target Expansion Strategy

2023 Projects

Projected Growth Allocation	Launch by Stage
130% SEA current trajectory overtime load	Türkiye market entry setup

Phase 1
Phase 3 Methods

IV. Continual Optimization

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